PRISCILLA PARKER, SLA_TE - 5Qs: A Q&A BETWEEN TWO WOMEN WHO'VE STARTED THEIR OWN BUSINESS
I met Priscilla Parker when she sent me the most generous message via email. We spoke back and forth for months online - you know how you just “get “someone? Months later, Priscilla rang me and said she was coming to NYC and wanted to have lunch. We did, then lunch turned into dinner. We just kept chatting! It was a beautiful Manhattan evening so we walked and talked about the highs and lows of business until we couldn’t walk or talk anymore. She is kind with the most relaxed vibes - you just want to be part of the tribe. SLA_TE is a beautiful brand and I am so happy to introduce this phenomenal woman to you.
1. Looking back on your first job, what skill did you use that you still use today?
I've always worked in a industry to serve others, so customer service to me is extremely important and vital in establishing ones trust, value and respect.
2. Was there a defining moment that made you start your business?
As a manicurist for many years, my clients and friends would always compliment my jewelry pieces and since I’m a dreamer I always have thoughts of... What's Next? I love the fashion industry & I truly believe beauty is in the details, so I thought jewelry would be a perfect venture for a much needed new direction. I’m all about vibes and the transition happened very organically and Slate was born.
3. What was the first step you took to launch your brand?
The start up phase requires ambition and motivation. First you have to actually believe in yourself and your dream, and I realized that isn’t as easy as you would think, because the fear and doubt sort of just shows up. Once you get passed that phase and truly decide to move forward of course Social Media then is very helpful & plays such a major key in launching a new brand, its a great way to share your vision and bring awareness to your company for free! It’s pretty much a visual Must Have!
4. What is the greatest lesson learned in your first year in business?
The greatest lesson I’ve learned is patience and to meditate often. Lol... Building a brand requires you to play so many positions and also wear many hats. There is never a typical day, each day is different and the challenges you face requires you to grow.
5. What is your best piece of advice for your fellow Female Founder?
Have a Plan, Stay Focused, Believe in Yourself first and others will believe in you. Having a Mentor is an extreme blessing to keep close along your journey. Also surround yourself with people whom you admire and inspire you to always Dream Big. I remind myself often of Joseph Campbell’s quote: "Follow your Bliss and the Universe will open doors for you where there were only walls”.